A Million Moments
myFUJIFILM is seeking out the honest and hilarious moments that truly make a memory; whether it’s the three hours the toddler screamed before the perfect happy family portrait or dropping the house keys down a drain just after Instagramming the “picked up the keys” shot.
To do this, we’re inviting you to submit your very best “moments before the memories” photographs – not just the ‘Instagram worthy’ ones, using the hashtags #AMillionMoments & #myFUJIFILM to be in with a chance of winning either a £50 myFUJIFILM voucher, or a family weekend break away and a family photoshoot to become the face of the campaign.
Working with Alexandra Burke!
To enter the competition, upload your photo to your social media account, tag and follow @FujifilmUK and @Alexandra Burke and use hashtags #AMillionMoments and #myFUJIFILM. Done!
Enter as many times as you want.
The Prizes:
myFUJIFILM will pick four winners of the week, who will each win a £50 voucher to spend on myFUJIFILM.
The Grand Prize!
Five winners will be selected to win a £1,000 trip to Center Parcs, a family photoshoot, and be the new face of the Million Moments campaign.


Did You Know?
Brits take on average nine attempts to get the perfect picture for social media.
30% of Brits wouldn’t post a photo to social media if they didn’t feel they looked attractive enough and 22% wouldn’t post it for fear of judgement.
65% of Brits cite they worry they will become obsessed with their image and have unrealistic body expectations.
22% of Brits print out fond memories to display at home, but with 36% admitting that they have previously lost photos that were stored on electronic advice and not shared on social media or printed out, this leaves many at risk of losing some of their special memories for good.
Terms & Conditions
The Million Moments campaign will run from the 4th of November to the 16th of December 2022.
See our Terms & Conditions for more information.

Ready to Create
myFUJIFILM is a high-quality photo printing and gifting destination and offers a host of printing opportunities for personalised gifting – from photo books, mugs, calendars, cushions and wall art, there is something for everyone looking to share a thoughtful and special gift with loved ones, whatever the occasion. It's also a great way to tell your stories to future generations.